Buying in London as a First Time Buyer with #HomesComfort

Posted 27/03/2024

Owning a home in London, a city ﬁlled with history, culture, and endless opportunities, has long been a dream for many. However, being a ﬁrst-time buyer in London can be both an exciting and daunting experience. The city's housing market is diverse, oﬀering everything from modern apartments in high-rise buildings to traditional Victorian terraces, but the steep prices and competitive nature of the market can make the process quite challenging, even if it isn’t your ﬁrst rodeo.

Particularly for ﬁrst-time buyers, the challenge of saving a substantial deposit often places this dream out of reach. Recognising these hurdles, Higgins Homes has introduced the #HomesComfort campaign, oﬀering hope for those aspiring to own a piece of London's vibrant landscape.

How #HomesComfort Can Help

At the heart of the #HomesComfort initiative is a thoughfuul response to the ﬁnancial barriers that stand in the way of home ownership. For many, the biggest hurdle is saving for a sizeable deposit. Higgins Homes has taken proactive steps to ease this burden by oﬀering a 5% deposit top-up, potentially increasing the deposit from 10% to 15%. This move signiﬁcantly reduces the initial ﬁnancial outlay, making home ownership more attainable for many prospective buyers.

But the support doesn't stop there. Higgins Homes understands that the costs associated with purchasing a property extend beyond the deposit. Legal fees and stamp duty can quickly add up to substantial amounts. Through #HomesComfort, buyers have the opportunity to have these expenses covered, providing further relief and ﬁnancial ﬂexibility.

A Home Buying Initiative that is Centred Around You

Every aspiring homeowner is unique, with diﬀerent ﬁnancial circumstances and lifestyle preferences. That’s why Higgins Homes oﬀers a bespoke approach to each buyer and empowers them to engage directly with their Sales Executives to tailor a solution that best suits their speciﬁc situation.

Whether it's the ﬁnancial boost of a deposit top-up or the peace of mind of having legal fees and stamp duty covered, #HomesComfort ensures that buyers can choose the option that aligns with their goals and needs. This personalised approach not only makes home ownership more accessible but also empowers buyers to take control of their ﬁnancial future.

More than just a Financial Initiative

The incentives oﬀered through #HomesComfort extend beyond the ﬁnancial realm. Higgins Homes recognises that owning a home involves more than just paying for the property. The campaign includes oﬀerings such as covering childcare expenses for six months and providing upfront payment for travel cards. These thoughtful gestures not only ease the ﬁnancial burden but also contribute to a more stable and secure future for buyers.

One of the standout features of the #HomesComfort initiative is the inclusion of a Furniture Pack option in partnership with the renowned brand BoConcept. The Furniture Pack oﬀers a curated selection of Danish-inspired furniture, accessories, and lighting, designed to bring style and comfort to modern living spaces. Buyers can choose from a range of packages, guided by interior designers who make the process seamless and eﬀortless. The collaboration with BoConcept underscores Higgins Homes' commitment to providing not just houses, but dream homes that are ready to be lived in and enjoyed from day one.

The #HomesComfort initiative is about more than just buying a property; it's about opening doors to a brighter future at a time when getting a foot on the London property ladder is harder than ever. By widening the accessibility of home ownership, Higgins Homes is enabling individuals and families to secure high-quality homes that oﬀer stability, autonomy, and an enhanced sense of well-being.

For those dreaming of owning a home in London, with Higgins Homes as a partner, that dream is closer than ever before. Our Home Comforts incentive is available at both our Ecole development in vibrant Bermondsey and The Garratt Collection in the charming borough of Wandsworth.